説明
First quarter 2026 tractor sales data is in — and every single segment is down. In this video, I sit down with Kenny, Corporate Sales Manager at S&H Farm Supply and board member of FCS Financial in Missouri, to break down what's really happening in the equipment market. With insight from both the dealership floor AND the lending side, this is one of the most complete pictures of the current tractor market you'll find anywhere.
📊 WHAT WE COVER IN THIS VIDEO:
✅ Under 40 HP Compact Tractors — Sales are down nearly 10% from a year ago and nearly half of what they were at their COVID-era peak. We explain exactly why the compact tractor market has cooled, who's still buying, and why manufacturers are no longer aggressively discounting inventory.
✅ 40–100 HP Mid-Size Tractors — This segment is holding relatively flat. Find out why part-time farmers, livestock operators, and secondary farm units are keeping this market stable — and why debt-free cow-calf operations may be quietly upgrading equipment right now.
✅ Over 100 HP Large Tractors — This is where the biggest drops are happening. Row crop operations, dairies, and large livestock producers are all pulling back. We also discuss why recent EPA commentary may have caused some buyers to delay purchases — and why that logic may be flawed.
✅ Articulated Tractors — A niche but critical market, and it's struggling. Inventory is climbing while sales fall. If you're in the market for a new articulated tractor, this could be the best buying opportunity in years — but there are real reasons to be cautious too.
✅ Combines — Manufacturers have been carefully managing combine inventory more than any other segment. We explain why combines are largely retail-order machines and what that means for the used market heading into harvest season.
💡 KEY TAKEAWAYS FOR BUYERS:
If you're shopping for a new tractor right now, there are deals to be found — especially on units that were invoiced in 2025 before any price increases. Manufacturers aren't doing broad-brush discounts, but targeted opportunities exist if you know where to look. The used and secondary market is also heating up as operators who need equipment try to make the pencil work without taking on a big new note.
Interest rates, inflation, and tighter farm economics are all playing a role. The days of 110,000 compact tractors sitting in dealer inventory are over. The market has reset — and in some ways, that's healthier for everyone.
🔗 RESOURCES MENTIONED:
Association of Equipment Manufacturers (AEM) — Q1 2026 Tractor & Combine Sales Report
S&H Farm Supply — Kenny, Corporate Sales Manager
FCS Financial — Agricultural Lending in Missouri
📌 CHAPTERS:
0:00 — Intro & Q1 2026 Overview
1:15 — Under 40 HP Compact Tractor Market
4:30 — 40–100 HP Mid-Size Tractor Market
6:03 — Over 100 HP Large Tractor Market
7:45 — Articulated Tractors
9:00 — Combine Market
10:30 — Buyer Tips & Market Outlook
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