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The Dealer Playbook
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This is why most tools/vendors never work for your dealerships
Open this video on The Dealer PlaybookAI Only Gets You 80 Percent There.
Open this video on The Dealer PlaybookI refuse to live in a world where AI is telling the regular 'I' what it should have known all along
I refuse to live in a world where artificial intelligence is telling the regular 'I' what it should have known all along. And I mean that. Because here is what we have been getting wrong about this whole conversation. Spending six of our eight hours at work...
Open this video on The Dealer PlaybookDealers should make peace with this
Open this video on The Dealer PlaybookMore Leads Won't Fix Your Dealership. Here's Why
Open this video on The Dealer Playbook"We Solved a Huge Problem" — How This 17-Store Group Decides What to Fix First with Gary LaDue
Every dealership operator knows the feeling: ten problems demanding attention at once, no clear order of attack, and a nagging sense you're fighting the wrong fire. Gary Ladue oversees marketing and operations across 17 rooftops, and he's got a dead simple ...
Open this video on The Dealer PlaybookPick the vendor you're actually happy to work with.
Open this video on The Dealer PlaybookHere's The Truth: AI will not save you if you have lost the ability to think for yourself.
Open this video on The Dealer PlaybookThe Stradivarius Effect In Automotive
Open this video on The Dealer PlaybookIs doing your job well automatically mean you deserve a raise?
Open this video on The Dealer PlaybookUnpopular opinion: doing your job well is not a reason for a raise.
Unpopular opinion: doing your job well is not a reason for a raise. I know. Let that sit for a second. Jonathan Dawson shared this interesting perspective on the show, and I know it sounds harsh until you actually hear the logic. Being good at your job is t...
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