Description
What does it take to scale an Ayurvedic brand beyond its home market?
For Shesha Ayurveda, the journey began in Kerala, where awareness of Ayurveda made it easier to build early trust. But as the brand expanded into new states, new challenges emerged — customer trust, seamless order tracking, smooth checkout experiences, and consistent communication.
In this episode, Renji Anooj and Anooj Sreedharan share how Shesha Ayurveda strengthened the customer journey while scaling operations.
From improving checkout experiences and reducing abandoned carts to enabling better customer communication and lowering RTO rates, the brand focused on creating a seamless end-to-end experience.
This is the story of how Shesha Ayurveda scaled its reach while staying rooted in authentic Ayurvedic traditions.
Watch the full story.
ABOUT YOURSTORY:
YourStory is India’s biggest and definitive platform for startups and entrepreneurs related stories, resources, research reports, and analyses of the startup eco-system, mobile app developers, and more dedicated to promoting the startup ecosystem
Also, don't forget to watch some of our most loved videos:
Himanta Biswa Sarma - https://youtu.be/lEO4cf2YPxw
Amitabh Kant - https://youtu.be/jmv7RWcHVD8
Nithin Kamath & Seema Patil - https://youtu.be/b4N0Or9z3mU
Deepinder Goyal - https://youtu.be/7b2JVy0qQ2U
Follow YourStory on
Twitter: https://twitter.com/YourStoryCo
Instagram: https://www.instagram.com/yourstory_com/
Linkedin: https://www.linkedin.com/company/yourstory-com/