Beschrijving
from brat summer to demure fall - an analysis on charli xcx's brat album, brat summer and the bratification of kamala harris. a retrospective how brat was designed to trend, a look into aestheticised identities, recession pop and, most importantly, explaining Lorde lore. design analysis! culture analysis! marketing analysis! lyrics analysis!
i hope you enjoy 28 minutes of me yapping about the zeitgeist of the summer.
bc brat and brat summer wasn't just about having yer nps out with a bic lighter but about the duality and nuances of being a woman
in this essay i will
timestamps
00:00 the hype of brat summer
02:17 who is charli xcx lore
07:34 how brat was designed to trend: album covers and anti-design
12:40 album rollouts and the genius of brat marketing
15:02 being brat, aestheticised identities and feminism
18:47 the death brat summer, late stage capitalism and commercialisation
20:35 'kamala IS brat'
25:35 we exist in the context of h&m and shady brand deals
26:35 nostalgia or noise? the fate of brat
also idk why i mentioned lorde and frank ocean so much it's because i started talking about john green and my mind got stuck in 2014-18 so it's his fault
Music:
🎵 Music licensed from Lickd. The biggest mainstream and stock music platform for content creators.
party 4 u by Charli xcx, https://lickd.lnk.to/bui5QUID License ID: re1ym3Jk1o7
If you want to use music from famous artists, try Lickd to get track credits and unlimited stock music: https://app.lickd.co/r/c575c331b0934217a418fd74b539795b
🎵 Music licensed from Lickd. The biggest mainstream and stock music platform for content creators.
detonate by Charli xcx, https://lickd.lnk.to/MKElisID License ID: DvaoJ8p6NOd
If you want to use music from famous artists, try Lickd to get track credits and unlimited stock music: https://app.lickd.co/r/c575c331b0934217a418fd74b539795b
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