Description
Show Notes: https://retipster.com/288-joe-mccall/?utm_source=youtube&utm_medium=social&utm_campaign=podcast&utm_content=BnIkvRlW3kA
In this episode, I sit down with Joe McCall to talk about what’s actually working in land investing right now—and why some of the simplest real estate strategies are still the hardest to execute consistently.
Joe has been investing in real estate, teaching, coaching, and marketing for years. We get into his experience with internet critics, the good and bad sides of the “guru” business, and an expensive coaching program that taught him an unexpected lesson about taking responsibility and actually doing the work.
Then we dig into land investing.
Joe explains why he prefers neutral direct mail over blind offers, why he wants as many seller conversations as possible, and why he believes almost every motivated seller should receive a written offer.
One of the biggest numbers from this conversation: Joe and his business partner reviewed 58 deals from a 12-month period. Only four came from the initial seller conversation. The other 54 came from follow-up.
We also talk about how the land business has changed since 2019, why blind offers can require substantially more marketing spend, why competition may actually be easing in some markets, and how simple fundamentals like talking to sellers, making offers, and following up can still create an edge.
If you're a land investor trying to figure out which real estate strategies are still working, and which parts of the old playbook need to change.
0:00 - Meet Joe McCall
0:44 - Dealing with internet haters
1:00 - Why making offers makes people angry
4:57 - Angry sellers and direct mail
5:57 - Why Joe is thankful for “gurus”
8:15 - When should you listen to criticism?
11:05 - Does Joe consider himself a guru?
12:36 - What separates good and bad educators
13:19 - Joe’s completion challenge
16:28 - What makes a bad guru?
20:23 - Taking responsibility for your results
21:35 - Joe gives real estate one more shot
23:15 - The deal that changed Joe’s belief
27:46 - Making $12K–$13K on his first wholesale
29:03 - Seth’s experience being labeled a guru
30:07 - Why Joe avoids blame-focused students
31:14 - The two numbers Joe tracks
32:26 - Can a coach stop doing deals?
34:56 - When educators become disconnected
35:46 - Mindset vs. tactics
37:41 - Why masterminds matter
41:23 - What changed in land investing?
41:41 - Joe’s neutral postcard strategy
44:08 - Four fundamentals that still work
45:27 - Should every seller get an offer?
47:15 - How Joe builds better mailing lists
48:16 - Why follow-up produced 54 of 58 deals
49:04 - Why Joe sends sellers to voicemail
50:22 - Turning a “dead” lead back into a seller
52:05 - Why Joe mails written offers
54:37 - Is land investing still low competition?
55:51 - Why blind offers struggle today
58:37 - Is land investing getting easier again?
1:00:05 - The simple system Joe taught his sons
#landinvesting #landinvestor #landflipping #landflipper #realestateinvesting #realestatestrategy #realestatemarketing #directmail #motivatedsellers #sellerleads #realestateoffers #followup #realestateeducation #wholesaling #retipsterpodcast
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