Description
Vatche Kavalakian is CEO and co-founder of NDIGITEC, a media technologies company with more than 60 solutions and services spanning prepress, premedia, digital and online printing, fabrication and digital design. Officially opened in 2005, NDIGITEC now operates across two entities in Dubai and Saudi Arabia.
Ahead of the FESPA Leadership Exchange (FLEX) in Dubai on 26 November, Vatche joins Richard Askam to share his view on where the Middle East print and signage market is heading.
In this interview, Vatche covers:
▶️ Why the region’s biggest opportunity is making the most of technology and digitalisation that simply wasn’t available ten years ago
▶️ How the right technology opens up more jobs, new markets and lower costs
▶️ Why 2026 was a tough year for logistics and cost, and what businesses need to focus on next: supply chains, cost control, training and sales
▶️ The winning combination for 2027: automation, digitalisation and human mastery
▶️ Why he sees FLEX as the Davos of the printing industry, a place where leaders shape their strategies and roadmaps for the next five years
FLEX Dubai is an invitation-only event for senior decision-makers across print, signage and visual communications, and places are limited. Apply to attend at http://fespa.com . FLEX attendees will also be invited to FESPA Middle East, 27 to 29 April 2027.
Watch the full episode now.
Chapters
00:00 Introducing Vatche Kavalakian
01:21 The biggest opportunity in the Middle East
02:10 The changes shaping the industry
03:06 What makes FLEX Dubai worth attending
03:51 The one key takeaway
04:27 Why you should attend FLEX Dubai
#FESPA #FLEXDubai #PrintIndustry #Signage #DigitalPrinting #Automation #MiddleEast
