Description
Mike Jones celebrated the launch of his new signature beverage, Purple Float, with Exotic Pop and 97.9 The Box on Saturday, Oct. 3. Held at Exotic Pop’s 5410 Almeda Road location, the event brought the soda collaboration to H-Town with an afternoon centered on music and local Hip-Hop culture.
The celebration ran from 4 to 6 p.m., with live DJ sets, an Exotic Cypher and cash giveaways totaling $1,000. DJ J-Que joined the festivities as 97.9 The Box helped mark the release, bringing together the station, the Houston beverage brand and one of the city’s recognizable rap voices.
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