IMAGINEERS RECAP – SEAT’s 75th Anniversary ft. Next Gen Creatives

SEAT Video 1 years ago

Description

What happens when you challenge the next generation to design a car? You get big talent, bold ideas – and one jaw-dropping SEAT Ibiza!

In collaboration with LCI Barcelona Design School, we launched IMAGINEERS. Not just a design contest, but a global call for young creatives to bring SEAT’s vibrant spirit to life and be part of shaping its future.

61 million views. 233 entries. One winning design turned into our official 75th Anniversary Special Edition.

What a life-changing moment for our winner. What a way to celebrate 75 years of SEAT.