Description
Many shoppers are interested in a product but decide to wait before making a purchase. Sometimes they're comparing options, waiting for the right moment, or hoping for a better deal. A price drop alert workflow helps you reconnect with those high-intent shoppers by automatically notifying them when a product they've viewed becomes more affordable, giving them a timely reason to come back and complete their purchase.
𝗛𝗼𝘄 𝗶𝘁 𝘄𝗼𝗿𝗸𝘀
The flow starts when the price of a product a customer has viewed drops. You can define exactly what qualifies as a meaningful price change and control when notifications are sent. The flow typically looks like this:
➡️ A customer views a product on your store
➡️ The system tracks their interest in that product
➡️ The product price drops
➡️ The workflow checks whether the price change meets your defined criteria
➡️ An automated email is sent featuring the product image, previous price, new price, and a clear call to action
➡️ The customer returns to the store and completes their purchase
This is just 1 automation out of 15 from our complete Ecommerce Lifecycle Automation ebook, designed to help ecommerce brands recover more revenue, increase retention, and automate growth from end to end. So whether you're running Shopify, WooCommerce, or any online store, these automations can help you build a customer journey that sells while you sleep.
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About GetResponse
GetResponse is the email, automation, and AI platform that helps you grow your business across the channels you own - like email, SMS, landing pages, and popups. From solo founders to scaling ecommerce brands, we make it easier to launch campaigns, drive revenue, and keep customers coming back – all in one affordable, scalable platform. No send limits. No rented reach. Just owned growth that scales.
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