Description
Music is the heartbeat of the Austin Proper. During the busy fall season, the team behind Proper Presents turns the hotel into a hub for music and culture, hosting artists from the festival lineup for sets you wouldn't expect in a hotel bar.
Episode 1 of our series with Proper follows the Austin Proper team as they prepare for a live performance. From building their event playbook and collecting materials from the artist's team through Dropbox File Request, to creating promotional content, drafting social copy with ChatGPT connected to Dropbox, sound check, and doors. Here's how the night comes together.
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