Description
In this episode of Boardroom, we explore why Indians are obsessed with Louis Vuitton and how a small business founded by a young boy in France grew into one of the world's most powerful luxury brands. From its iconic bags and premium pricing to its association with status and exclusivity, we uncover the business strategies that made Louis Vuitton a global symbol of luxury.
But behind the glamour lies a story of controversy, power and ambition. From the allegations surrounding the Vuitton family's association with the Vichy regime during World War II to Bernard Arnault's takeover of the company, we uncover the lesser-known chapters of its history. Watch this episode with Saloni to discover the story behind the luxury, the business secrets and the truth about Louis Vuitton.
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