What Film School Never Taught Me About Marketing

Jordan Taylor Wright Guide 2 months ago

説明

I've been creating films and content for over 10 years — music videos, commercials, travel films, and social media. But recently I found a free course through Adobe Digital Academy that completely changed how I think about getting my work in front of people.

In this video, I'm breaking down my experience with "Multichannel Content Marketing" on Adobe's YouTube channel — what I learned about content atomization, integrated strategy, and measuring effectiveness, and how I'm applying all of it to my actual brand work.

Explore Adobe Digital Academy and start learning for free: https://adobe.ly/jordantaylorwright-yt

Adobe Digital Academy has learning paths for everyone:

▸ Free tutorials on YouTube — no signup needed

▸ Professional certificates and courses on Coursera

▸ Quick practical lessons on LinkedIn Learning (free through 5/31)

No experience required. Whether you're just getting started or you've been doing this for years, there's a path for you.

TIMESTAMPS:

0:00 — Intro
0:46 — Why this matters right now
2:03 — How Adobe Digital Academy works
3:21 — Multichannel Content Marketing deep dive
4:30 — Content atomization and how I'm using it
5:45 — Measuring what actually matters
6:30 — Why every filmmaker should learn this

#AdobePartner #AdobeDigitalAcademy #ContentMarketing #Filmmaking #CreativeSkills #MultichannelMarketing