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Inside the ‘Most Tracked Flight in the World’ That Had London Looking Up

BBC London Video 4 months ago

Description

It had Londoners looking to the skies and racked up millions of views online, but what's it actually like inside the viral Goodyear blimp?

We went up for a rare flight over the capital to see London from a whole new perspective and find out why this old-school form of advertising is having a social media moment - and why it's not breaking any advertising rules.

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